Role of Graphic Design in Digital Marketing
Role of Graphic Design in Digital Marketing Did you ever hear people to say that a single picture is worth a thousand words? The world of marketing and advertisement revolves through this. Digital marketing is a buzzword today. And, graphic design is the most powerful art. Graphic designing has guided digital marketing to the next level. In this competitive era of digital marketing, every company endeavours for a step forward than its competitors. What is Graphic Design? Graphic design is a symbiosis of artistic and professional disciplines that helps in developing marketing strategies or in conveying a specific message or some information to a target group of people through various modes such as, picture, shape, image, line, visuals, video, etc. Tools for Graphic Design A graphic designer uses various software or computer programs for crafting a design . Some of the examples are: Adobe Illustrator Adobe Photoshop Corel Draw Adobe InDesign Adobe Flash...